Company of One: Laura Roeder is an open book
|David Senra||Nov 2, 2018|
What is Meet Edgar? It’s an online tool for folks to manage their social media content with more consistency and less time.
What drives growth at Meet Edgar? We base our growth spending around our profit margin. We aim for a profit margin of 20%. If we are higher than 20% we can put more money into growth.
Some problems are not solved with more money: Anyone who has built software knows that throwing more money at it doesn’t actually make it happen faster.
Meet Edgar publishes revenue numbers and their company handbook. Why?The reason for that is context. People can make better decisions with more relevant information. Being transparent also helps with recruiting. I don’t see any downsides to transparency.